21-year-old Kylie Jenner does not sit idly: the title of one of the richest women in the world according to Forbes is clearly not the limit of her dreams, and the social network star is set to rise significantly in the ranking by next year.
After taking the campaign for her new collection of cosmetics, Kylie announced her collaboration with adidas. The new business project Jenner announced in Instagram, although attentive subscribers could guess the plans of the young businesswoman before: lately Kylie posted several pictures on which she was imprinted in the brand’s sneakers. The adidas star has also sent out personalized pairs of shoes to friends and family members on the eve of his birthday.
I am glad to inform you that now I am the official representative of adidas,
– has signed a celebrity video, showing close-ups and Falcon sneakers.
The ambassador of the brand Jenner became, you can say, by acquaintance, because c adidas already works her sister Kendall and husband Kim Kardashian, Kanye West.
It is interesting to note that since 2016 Kylie has worked with Puma. Two brands historically compete with each other, because Rudolf Dassler founded Puma in the late 40s of the last century after a quarrel with his brother Adolf, with whom they together founded a company for the production of sports shoes, which later became adidas.
Kanye West tried to drag her relative earlier: in 2015, Kylie was busy advertising Yeezy’s debut collection, and later the rapper also noted several very aggressive tweets, in which he expressed his displeasure that Kylie had signed a contract with Puma. So, after more than half a century, adidas again became the subject of family disputes.
Now all the passions seem to have subsided.
Being a very long-time fan of the brand, Kylie embodies the courage and freedom that inspired the creation of Falcon, and we are pleased to announce her the face of the campaign,